Diego Dreyfus (December 23, 1979) is a Mexican former actor, engineer, and entrepreneur. Founder of the “Te vas Morir” movement, he gained prominence in 2017 as a life coach. Dreyfus began his career in online marketing at the age of 24. He studied acting at CEFAC and CEA of Televisa and made his debut in the telenovela Código Postal in 2006. Later, he chose to leave acting to focus on his conferences and his School of Life. He has acted as a coach, among other things, for Javier “El Chicharito” Hernández. He is the author of a book and his own podcast, Put* el que no lo oiga.
Dreyfus was born on December 23, 1979 in Cuernavaca, Morelos, Mexico. He studied acting at CEFAC, TV Azteca’s acting school, and at CEA of Televisa, and also studied physical engineering at the Universidad Iberoamericana. While studying, at the age of 24 he started a business in online marketing. Within two years, he became one of the largest distributors in the world in the food industry, so in 2012 he decided to go independent.
Between 2006 and 2007, he worked as an actor in telenovelas, playing the role of Óscar Zubieta in Televisa’s production “Código Postal”. He also acted in the feature film “The Bet” (2007), a documentary by Alessia Pertoldi about the details that directors go through to achieve their dreams. After this, he left the artistic world to focus on academia and business.
In 2005, Dreyfus began giving lectures and workshops on lifestyle, money, dreams, businesses, and other topics to help people. From this initiative, “Te vas a Morir” (You’re Going to Die) later emerged, a movement, podcast, and viral social media program focused on helping people live the best life experience by designing the life they really want while finding what they came into the world for. “Te vas a Morir” consists of a series of lectures, workshops, physical and digital events, the blog “La Escuela de la Vida” (The School of Life), and a podcast with the same name, where he covers topics related to life, work, money, businesses, and dreams.
In 2016, he opened his YouTube channel, which currently has over 1 million subscribers and features the series: “Diego Dreyfus”, “Put* el que no lo vea” (Fck the one who doesn’t see it), and the podcast “Put el que no lo oiga” (F*ck the one who doesn’t hear it). Some of his most popular videos on the platform are: “Desapego Total” (Total Detachment); “Autoestima” (Self-Esteem); “La Familia Es El Problema” (The Family is the Problem); “Te Deseo Más Caos Del Que Puedas Aguantar | X TED” (I Wish You More Chaos Than You Can Handle | X TED); “Entrevista Pendeja: Javier “Chicharito” Hernández” (Stupid Interview: Javier “Chicharito” Hernández); “El Amor Según Yo” (Love According to Me); “El Dinero Te Hace Feliz” (Money Makes You Happy); and “Para Crecer, Despídete De La Vida Que Tienes” (To Grow, Say Goodbye to the Life You Have).
“I will only be a guide, you make the changes.” – Diego Dreyfus
A year later, his fame was boosted thanks to his relationship with Javier “El Chicharito” Hernández, who widely spread his program. During 2017 and until 2020, the soccer player went through a period of major changes, not necessarily good for his career from the perspective of fans. Many blamed Dreyfus for the change in attitude and poor performance of the soccer player, since their friendship became public.
Although these ups and downs did not immediately affect his career or fame, Dreyfus has since been the center of numerous controversies, often due to his unfiltered attitude and words. In 2022, he was criticized for being called classist, elitist, and for having an exclusive discourse, due to the justification he gave for his “privilege” and the comments he made about the Mexican scrape.
Currently, Dreyfus has 1.5 million followers on Instagram, 80,000 followers on Twitter, and 1 million subscribers on YouTube. His podcast has also been #17 on the Spotify Podcast Top in Mexico.
Recently, “Te vas a morir” (You’re Going to Die) has exceeded 170 episodes. Celebrities such as Angélica Vale, Angela Aguilar, Sebastián Rulli, Geraldine Bazán, Monserrat Oliver, Aislinn Derbez, Erik Rubín, Barbara de Regil, Pepe Aguilar, and Danna Paola, among others, follow him on social media.
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